Variable Data Printing

Recent advancements in digital print software have opened up an entirely new way of “connecting” with customers. For example:

>>Agfa Digital Press created a personalized poster campaign utilizing variable data and saw an increase in quality leads of 25%.

>>Blue Martini, a provider of customer relationship management applications, launched an individualized direct mail piece featuring a customized message, and a personalized URL to recruit candidates for a Web-based seminar. They realized a 250% to 350% higher registered attendee response and the cost-per-response was less than 40% the price of traditional direct mailing campaigns.

There are many more success stories like these. Variable Data Printing allows your print documents to be personalized and customized, giving true relevance to your marketing, increasing response rates and, ultimately, your ROI.

The e-commerce print ordering component gives users a brand-controlled publishing portal to customize and localize collateral and campaigns.

And with our easy to use, always available, online interface and 48-hour turn-around your direct marketing is not only relevant, but timely as well – a powerful combination.

Relevent Marketing Begins With Good Data

We offer data extraction and transformation services with advanced analysis and highly competent data mining for personalized and customized communications.

This includes variable print campaigns, mass personalized email or personalized webpages. Our team of data specialists extract your ERP systemwide data and transform it to produce effective and pertinent data-driven marketing.